LEWIS HAMILTON WORTH MORE THAN BECKHAM

Formula One’s most marketable driver, Lewis Hamilton, just landed himself a deal with Reebok worth about $19.4M. The deal names Hamilton one of the company’s global brand ambassadors, along with Thierry Henry, Andriy Shevchenko and boxer Amir Khan. Plus, he’s also working on a deal with Pepsi that could be worth as much as the Reebok one…Its not like the 23-year-old needs any more income to hide from British authorities, over the next five years, he’ll earn $145.7M in salary; made about $2M for his autobiography; gets free Lear jet rides from Bombardier on their luxury planes; gets free oil from team sponsor Mobile; Vodafone doesn’t send him a phone bill; Tag Heuer throws watches at him, Hugo Boss gives him free clothing; and of course all his Hilton hotel suites are gratis…Hamilton’s combined deals earn him more than David Beckham, whose salary and endorsement deals are hovering at a measly estimate of about $31M a year.

IT IS IN LADAINIAN
Joining the likes of Michael Jordan, Tiger Woods, Derek Jeter, Kevin Garnett and Peyton Manning, one of my hometown hotties, Charger LaDainian Tomlinson, has announced a new deal with Gatorade. “Gatorade has been a part of my game for years because its proven time and again it works for me and for a lot of the greatest athletes in sports,” said Tomlinson. “One of the major reasons I chose Gatorade is because they are the experts—they know what they’re doing. I’m looking forward to working with Gatorade scientists to develop a hydration strategy that will make my game even stronger.”

In his first role as a Gator-babe, LT will take part in the ‘Gatorade Tiger Moonshot Challenge Longest Drive Contest’ in San Diego, Thursday, May 15 from 11 a.m. to 6 p.m. at Seaport Village. The challenge is simply to hit the longest drive in a golf simulator. Gatorade Tiger will name a male and female winner, and finalists will fly to New York City to compete in the Championship Event in Times Square on June 11th. At that competition two champions will win the opportunity to create their own “out of this world” experience worth up to $125,000. On behalf of fans who participate in the event, Gatorade Tiger will donate $100,000 to the Tiger Woods Foundation. The challenge will also take place in Dallas, Tuesday, May 20, Victory Park, w/Dirk Nowitzki; Chicago, Thursday, May 29, Pioneer Court, w/Derrek Lee; Miami, Thursday, June 5, Bayfront Park, w/ Bill Parcells; New York, Wednesday, June 11, Military Island in Times Square w/ Jimmie Johnson & a celebrity guest. (Gatorade.com)

As always, thanks for reading.
delinda@athlebrities.com