Random House Children’s Books and Dr. Seuss Enterprises announced today the launch of the Hats Off to Dr. Seuss! (www.HatsOffDrSeuss.com) campaign at the famed 42nd Street branch of the New York Public Library in New York City.
Inspired by the 75th anniversary of The 500 Hats of Bartholomew Cubbins the yearlong celebration salutes the breadth of Dr. Seuss’s work…and includes a book reading by Four-time NASCAR Cup Series champion Jeff Gordon who will read Mr. Brown Can Moo! Can You ?, his favorite Dr. Seuss book, to 300 children wearing Dr. Seuss stovepipe hats. Stuart Claxton of Guinness World Records® will adjudicate the record attempt.
The event marks the debut of a new exhibit featuring Dr. Seuss’s personal hats which have left his legendary, secret “hat closet” for the first time…and the announcement of a partnership between Random House Children’s Books, Dr. Seuss Enterprises , and the Jeff Gordon Children’s Foundation—”Hats off to Hope!”.
“I’m thrilled for what promises to be a dynamic partnership that will bring the magic of Dr. Seuss to children with cancer, and their families,” says Jeff Gordon . “Hats are a symbol of dignity and strength for these children, and these Seuss-inspired hats will certainly bring a smile to a lot of faces.”
BUT…after reading this and checking Gordon’s Twitter feed, I am left feeling incredibly sad.
On February 2, he sent out a Tweet that literally broke my heart:
Amazing experience with the fam at Ringling Bros Circus. twitter.com/JeffGordonWeb/…
— Jeff Gordon (@JeffGordonWeb) February 2, 2013
Really Jeff? This is the equivalent to sleeping with the devil and in the grand scheme of karma, it pretty much negates all the good you’ve done…please do your research, talk to you PR camp and think twice about supporting this highly controversial organization that has and will forever be synonymous with animal cruelty. Can you imagine if the ‘Cat’ in the Hat were in the circus? Poor guy would be poked, prodded, beaten, tortured and forced into submission until he acted accordingly. Oh the irony…please Jeff, just consider it….I’m sure we’d all much rather see you reading Dr. Seuss books than throwing your cash at these clowns.
Thanks for reading,