Rob Machado Foundation Benefit Concert at The Belly-Up

Rob Machado Foundation Benefit Concert at The Belly-Up

Zen master, wave dancer, humanitarian, pro-surfer Rob Machado will be hosting his first ever benefit concert November 12 at The Belly-Up in Solana Beach, California to benefit the Rob Machado Foundation.

The event, which costs only 40 bucks to attend, will feature one-of-a-kind surf memorabilia and merchandise, surprise musical performances, lots of celebs, and acoustic sets from John Rzeznik of the Goo Goo Dolls, Jon Foreman of Switchfoot, and Jon Swift.

The Rob Machado Foundation does an amazing job at teaching children that our resources are precious.

“We need to respect our water and land,” says Machado via his website, “Each one of us can make a difference. From turning off the faucet when brushing your teeth, to eliminating single-use plastic bottles, to understanding your watershed, we can all work together to make an impact. We can’t keep operating the way we do or we’ll pay a price. So, I hope to encourage people to take a look around and realize that there is an issue but ultimately, we can make it better.”

Last month, Machado went back to his high school, the San Dieguito Academy, where he kicked off Hydration Nation with his foundation and Hurley’s h20. Thanks to Global Tap the kids now have a clean water fountain that they will actually use to refill water bottles. No plastic needed.

And recently, Machado spent some time in Indo (CA) where he met up with his buddy Jon Rose to lend a helping hand with his Waves for Water mission.

We are having a hard time keeping up with all that Machado does to giveback. He is a warrior of epic proportions and radiates love for the Earth while heeding the wisdom of the Native American Proverb he often quotes:

“Treat the earth well. It was not given to you by your parents, it was loaned to you by your children. We do not inherit the Earth from our Ancestors, we borrow it from our Children.”

Help protect the environment. Check out his website and get involved. You may even win a signed surfboard from Machado if you start a fundraiser!

Note: As we routinely follow the good deeds of hot surfers,we noticed a trend that was solidified with a mini-research experiment.

While observing the behavior of celebrities athletes, we noticed that 99% of all professional surfers stop to pick up a piece of garbage if they see it. NBA players-not so much, they keep walking. Baseball players just spit. Football players who notice litter will prompt someone else to pick it up and golfers, well, they just kick it aside if it’s in the way. Yes, we generalize, but we also call it like we see it sometimes. Because the surf community is ‘based’ in the world oceans, they understand what the Pacific Garbage patch is all about, they understand the threat of one rogue cigarette butt and the dangers of one plastic bag to the harmony of ocean life…they are surrounded by the devastating effects of garbage on our environment…and this is why, we opine, that 99% of them will take a nanosecond to keep it clean.

As always,
Thanks for reading.