Tony Hawks Twitter Hunt #THTH

Yesterday, skate-god Tony Hawk, used Twitter to create a real-time treasure hunt which sent a good deal of his 2.9M followers scrambling to find hidden treasures before someone else did.

#THTH works like this: once a year, and with a lot of help from ‘hiders’ Hawk hides big boxes of swag then Tweets a clue to its location. From Hawaii to Dublin to London, fans scrambled to get there first, take a photo and Tweet it to Hawk.

For example:

Most boxes were found by fans within 15 minutes, and others were found within two minutes…like this one in Vista California, it sums up the #THTH pretty well…thanks to Hawk for using Twitter as an innovative way to unite your millions of fans while giving back.  More HERE.

As always, thanks for reading~